Matte Box Media is an award winning production company, making HD video content for the web and broadcast TV. MD Matt Smith found us via twitter, had a look around our website and, luckily for us, decided that he really liked Brandtastic’s style and we were the right agency to help him out with a re-brand and relaunch of Matte Box Media.
The brief was fairly loose, “I like crisp and clear graphic design, and I like what you have done in the past…” So taking a Matte Box as inspiration to create some kind of icon, I came up with lots of different ideas and then whittled those down to the ones you see below.
After submitting those to Matt and a bit of a chin wag we played around with a couple until hitting on the final design you can see above. The rationale behind the final logo was not only that the “fan icon” was made up of flaps from a Matte Box, but that these were also coloured Red, Green and Blue – or RGB, the colour system that is used to make all images on TV and Computer Screens, which is of course their line of business… I know it’s not rocket science but its still a nice little train of thought that ended up with a nice logo and a happy client!
So after that it was on to a Stationery set and a holding page and eventually a new website too! Matt went with a slightly amended version of Pack 3 from our Fixed Price Design Packs, which was nice as it showed that these can be flexible to suit anyone’s needs.