We worked on the creative for this charity website along side Paul Marden at Orcare who delivered the build and techy bits. Finance Against Trafficking needs to engage those in the finance world whilst getting across the sevarity of the subject matter – hence the black and silver colour scheme, clean simple typography and use of stark, shocking imagery.
About Finance Against Trafficking
This project involves individuals and organisations from numerous sectors tackling the problem together – because the financing of trafficking has a complexity and multiplicity of stakeholders and supply chain issues which can only be addressed from a multi sectored approach.
Those involved in the project aim to be:
- The first port of call for all those involved in business who seek to understand, and minimise the risk of, the role that trafficking plays in business.
- The centre of information, latest understanding and data on trafficking, and tools and connections for the better implementation of anti-trafficking practices in business.
- Centres of knowledge and assistance around trafficking issues for business in each country in the world.
This project builds on the fact that STOP THE TRAFFIK has developed a global network of organisations which, through driving a series of global campaigns and working together, provide focus, action and support for communities which seek to work together on the issue of human trafficking.
This is the second web design project we have worked on for Stop the traffick. The first being Freedom ticket for life, which needed an entirely different dsign style as the demegraphic are teens and twentysomes.